Cookie Policy

Bimy Cookie Policy

Updated: March 2025

This Cookie Policy explains how Lazo Sunglasses Pty Ltd (trading as Bimy.io, "we," "us," "our") uses cookies and similar technologies in connection with our website, subpages, and services, as well as when you interact with QR codes and links created by Bimy.io (collectively, the "Services").

1. Who We Are

Bimy.io is owned and operated by Lazo Sunglasses Pty Ltd (ACN 628 682 342, ABN 52 628 682 342), registered in New South Wales, Australia. Our primary business address is 15/62-64 Lynwood Avenue, Cromer 2099, Australia. We operate globally, including in Australia, the United States, Asia, and Europe.

If you have questions about this Cookie Policy or our privacy practices, please contact us at:

[email protected]

2. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They can be used to identify your browser, remember preferences, analyze usage, and deliver relevant content or advertisements. We may also use similar technologies (e.g., pixels, web beacons, local storage) to achieve similar purposes.

3. Why We Use Cookies

Essential / Strictly Necessary Cookies

Purpose: Enable core functionality (e.g., secure logins, account management, site navigation).
Legal Basis: Our legitimate interest or implied consent (where legally permissible) to provide and secure our Services.
Effect of Disabling: If you block these cookies, parts of our Services may not work properly.

Analytics / Performance Cookies

Purpose: Collect information about how you use our Services (e.g., which pages you visit, any errors), so we can improve performance and user experience.
Legal Basis: Consent (especially in the EU/EEA, UK, or other jurisdictions requiring it).
Effect of Disabling: We will have less insight into site usage; some features may not function optimally.

Functional Cookies

Purpose: Remember your preferences (e.g., language, region), provide enhanced features.
Legal Basis: Consent (where required) or legitimate interest if strictly necessary for a requested function.
Effect of Disabling: Certain functionalities or personalization might not be available.

Marketing / Advertising Cookies

Purpose: Deliver relevant ads, track ad performance, or limit how many times you see an ad. These may be placed by us or third-party advertising networks.
Legal Basis: Consent (in most jurisdictions).
Effect of Disabling: You'll still see ads but they may be less relevant.

QR Code-Related Cookies

Purpose: Track and monitor interactions with Bimy.io QR codes (e.g., unique cookie IDs to measure QR code clicks).
Legal Basis: Legitimate interests to provide or secure the Services, unless local law requires consent.

4. Regional Considerations

European Union (EU) / EEA / UK

We implement a consent-based cookie banner for non-essential cookies, in line with the GDPR and ePrivacy Directive (or UK equivalents).
You can withdraw or modify your consent at any time via our banner or browser settings.

United States

If you are in a US state with specific privacy laws (e.g., California, Virginia, Colorado, Connecticut, Utah), you may have additional rights regarding opt-outs from targeted advertising.
We do not sell or share personal data for monetary value, but third-party advertising partners may place cookies if you consent to marketing cookies.
Do-Not-Track (DNT): We currently do not respond to DNT signals. Because we do not sell or share your data for monetary or other valuable consideration, DNT signals are not strictly necessary to ensure your data is not sold. For more information on exercising your rights, please refer to our Privacy Policy.

Asia

We strive to comply with regional data protection laws (e.g., Singapore's PDPA, Japan's APPI, South Korea's PIPA) by obtaining appropriate consent or providing sufficient notice.
International data transfers and cookie usage are handled per global compliance standards (e.g., adopting GDPR-equivalent levels of protection where relevant).

Australia

We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988. Non-essential cookies are placed based on your consent or as permitted by law.

5. Third-Party Cookies

We may integrate third-party services for analytics, advertising, or social media features. Examples include:

Google Analytics (performance/analytics)

Opt-out: Google Analytics Opt-Out

Social Media Pixels (Meta, LinkedIn, Twitter, etc.)

Used for measuring ad performance or retargeting.
Opt-out options vary by platform (e.g., Facebook Cookies).

We do not sell or share user data with these providers for monetary gain. However, if you consent to marketing or analytics cookies, these third parties may collect data for their own purposes, governed by their privacy policies.

6. Managing Your Cookie Preferences

Cookie Banner

When you first visit our website (or after clearing your cookies), you'll see a banner or pop-up that allows you to accept, reject, or customize cookie settings for non-essential cookies.
Essential cookies cannot be disabled.

Browser Controls

Most browsers let you refuse new cookies, delete existing cookies, or be notified before new cookies are placed. Check your browser's help documentation or the following links:
Chrome | Safari | Firefox | Edge/Internet Explorer
Disabling certain cookies might reduce functionality of our Services.

Opt-Out Tools

For interest-based ads or cross-site tracking, tools such as YourOnlineChoices (EU), YourAdChoices (US), or other regional sites may help manage your preferences.
On mobile, you may limit ad tracking via the device settings.

QR Codes

If you disable cookies, we may still record your IP address in server logs when you scan or click a QR code, as part of our legitimate interests to ensure security and service functionality.

7. International Data Transfers

Given our global operations, your data (collected via cookies) may be transferred and stored outside your country of residence, including the United States or Australia, where data protection laws might differ. We implement adequate safeguards (e.g., Standard Contractual Clauses, GDPR-level measures) to ensure protection of data transferred internationally.

8. Cookie Duration

Session Cookies: These expire when you close your browser.
Persistent Cookies: These remain on your device until a set expiration date or until manually deleted.
Our cookie banner or internal documentation may list the specific lifespan of each cookie.

9. Do-Not-Track (DNT)

"Do-Not-Track" (DNT) is a web browser setting that requests a website not track your online activity. We currently do not respond to DNT signals. However, we do not sell or share your data with third parties for monetary or other valuable consideration. You can still manage cookies via the methods described above to limit tracking.

10. Updates to This Cookie Policy

We may amend this Policy from time to time to reflect changes in technology, regulations, or business operations. If we introduce new cookies or significantly change our practices, we will notify you and request additional consent where required. The "Last Updated" date at the top of this Policy indicates the most recent revision.

11. Contact Us

If you have any questions or concerns about our Cookie Policy—or our global approach to data privacy—please contact us:

Email: [email protected]

Address: 15/62-64 Lynwood Avenue, Cromer 2099, New South Wales, Australia

For more details about how we collect, use, and protect personal data, please refer to our Privacy Policy.